Tuesday 31 January 2012

If you want comfort … try our Shepherd’s Pie!


When it comes to comfort eating, it seems you can’t beat the old favourites.
Shepherd’s pie and lasagne are the top winter warmers in a poll for Sainsbury’s – beating chicken curry and beef chilli.

 

A whopping majority - some 60 per cent of people - opted for the traditional meat pie with mashed potato topping as their leading winter warmer.


 
 
If you’ll excuse the pun, we’re not going to ‘mince our words ‘here! Our ever so popular Shepherd’s pie is mouthwatering good ….

  •  Shepherd’s Pie, fresh south Hampshire downs lambs mince with creamy mashed potato and cheddar cheese topping for just £9.00!!
It’s on our wide-ranging Bar Snack Menu and available Monday to Saturday lunchtime and evening.  
  
Forty per cent of people said lasagne would be the first dish they would drop if they wanted to go on a diet, while Shepherd’s Pie came third. I guess that proves that is harder to give up the Shepherd’s Pie … and once you’ve tasted ours … you’ll know why!

In the poll of the most popular winter dishes, chicken curry, beef chilli and chicken and mushroom pie came in third, fourth and fifth place respectively, according to the YouGov research for Sainsbury’s. 

Annie Denny, the special diets and health manager at Sainsbury’s, said it was important to get 'the balance right between enjoying yourself and not over indulging'.

The consumer research by YouGov was carried out online among a sample size of 2,009 adults between January 9 and 11.

Do you love our Shepherd's Pie ...  or is there something else more warming for you?

Wednesday 25 January 2012

What are the main benefits of a Loyalty Card Scheme?


First and foremost loyalty cards rewards … Loyalty!
By making consumers feel that they ‘belong to you’ they feel valued and, of course, more likely to stay with you and make repeat purchases.

That was really why we developed our own special Loyalty Card ... and we fully recognise that loyalty is very much a 'two way street' ... 
Such rewards create a bond between a brand and its customers and they are more likely to avoid the competitor and buy from you.
  •  One of the most important advantages offered by loyalty cards is that of advertising. Every time your customer pulls out their loyalty card … your business gets advertised to a potential nearby customer   
  •  Customer loyalty schemes provide endless opportunities to understand consumers and their spending habits.   
  •  Importantly they also provide companies with relevant information to target their marketing communications in a customised manner … thus increasing repeat visits etc.
The loyalty cards market in the UK is one of the most significant in the world and forms the backbone of marketing and customer retention planning.

With over 85% of UK households possessing loyalty cards it is really a case of can you afford not offer a loyalty card service to your customers?
 
By joining our own Shepherd & Flock Loyalty Card scheme you can ...
  • Save money
  • Receive exclusive member offers
  • Earn valuable rewards

If you are interested in joining our loyalty card scheme ...  
Call us on 01252 716675 for details or send an email to enquiries@shepherdandflock.co.uk

Monday 16 January 2012

Loyalty schemes can drive repeat business and lock customers into your brand


Customer loyalty schemes are an effective way to improve your customer retention levels.
The high cost of bringing in new business compared to retaining existing clients is undisputed so increasing your customer retention can significantly boost bottom line profits.

In today’s competitive marketplace customers are finding it easy to switch their products and services.
Loyalty schemes are a proven way to lock your customers in and improve your profitability.

If you want to build a loyal clientele, keeping your customer satisfied isn’t always enough.
The fact that your customers are satisfied doesn’t stop them from taking their business to a competitor who offers them something extra.

To increase loyalty, you need to recognise and reward your best customers.
A loyalty scheme can be used to incentivise and delight your most valued customers … that in turn can do wonders for your profitability.